Article "Leveraging the power of images in managing product return rates" has been published in Marketing Science. Authors: Daria Dzyabura, John R. Hauser, Siham El Kihal, Marat Ibragimov
Article "Leveraging the power of images in managing product return rates" has been published in Marketing Science. Authors: Daria Dzyabura, John R. Hauser, Siham El Kihal, Marat Ibragimov
Article "Visual Elicitation of Brand Perception" has been published in Journal of Marketing. Authors: Daria Dzyabura, Renana Peres
Article "Retailers’ product location problem with consumer search" has been published in Quantitative Marketing and Economics. Authors: Daria Dzyabura, Raluca M. Ursu
Article "Unstructured direct elicitation of decision rules" has been published in Journal of Marketing Research. Authors: Daria Dzyabura, Min Ding, John R Hauser, Songting Dong, Daria Dzyabura, Zhilin Yang, SU Chenting, Steven P Gaskin
Article "Active machine learning for consideration heuristics" has been published in Marketing Science. Authors: Daria Dzyabura, John R Hauser